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Journal of Design Insight

Behind the scenes into the designs of Maria Lorena Lehman.
EXPLORE JOURNAL TOPICS

Win Clients in New Markets with Confidence in Your Design Presentation

There are many architectural firms trying to enter new markets in effort to expand their project portfolio, client base, and create revenue growth. However, the difficulty arises when an architect's confidence is weakened because they do not yet have experience with completing any projects that fit into the new market category. The "catch 22" becomes:

How do you gain experience in a new market, when you do not have any experience to show you can do the job?

So, how do you gain the trust,...

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How Creative Vision Teaches You to Become a Better Architect

FORESEEING IMPACT OF VISION

It is inevitable for architects to integrate occupants into their design process. Not only must environmental designers solve for occupant needs, but they must also consider how occupants will engage with and subsequently change the design intent once the environment has been constructed.

In other words, as an architect, it is important for you to ask yourself if the way your design gets constructed and used is the way you originally envisioned when starting the...

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Using Design to Step Beyond One's Comfort Zone

SPACE THE EXPANDS YOUR POTENTIAL

What if environmental design could push occupants beyond their comfort zone at just the right time to help them achieve milestones and goals they desire? What would this type of architecture look and feel like? Would you want to experience it?

Just imagine all of the times in life when stepping out of your comfort zone has brought you success in some area of your life. Perhaps you stepped out of your comfort zone to exercise. Or perhaps you stepped out of your...

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Neuroscience: Changing the Way You Design for Function

SEEING FUNCTION FROM A NEW PERSPECTIVE

The design of environments often occurs through a “default” way of thinking. This means that many designers are not pausing to really question whether the functions for which they design, are indeed happening in the best way possible. It is easy to simply design for dining, healing, learning, or working without really questioning if the way we all carry out those functions is the most effective. For example, might a restaurant have a...

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Top 3 Tips to Connect Emotionally with Your Building Occupants

Tapping Into Deeper Occupant Emotion

I often teach about the five levels of experience which are so critical to include within your architectural design. (The five levels are as follows: physiological, intellectual, emotional, behavioral, and spiritual)

By designing for the latter experiential dimensions, you are able to connect and engage with occupants in more meaningful and profound ways. And the experiential level I get asked about most often is embedded within the following question:

How...

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How to Design Interactive Architecture for Occupant Collaboration

INTRODUCTION

In this Micro-Lecture, you will learn how to shift the way you think about the design of interactive architecture --- so it can foster new levels of collaboration among building occupants. Watch the following presentation to learn mindset formulas, and design drivers to guide your design explorations.

 

MICRO-LECTURE FULL TRANSCRIPT

00:06 Maria Lorena Lehman: This is Maria Lorena Lehman, founder of the Sensing Architecture Academy and of the MLL Design Lab. In...

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How Architectural Environments Evoke Emotion in Occupants

How is it possible that one environment can make you feel happy, while another environment can make you feel sad. Can these feelings only be attributed to the people interacting with you? Or does the environment also play a role?

I believe that environments do evoke emotions in occupants, and the way you compose your architectural space with its many materials, lighting, sounds, and textures all play a role in the type of emotions occupants experience.

This leads to an important question that...

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How to Win New Clients with Design Presentations that Show Your Genius

There are many architecture firms that spend a great deal of effort, time, and money on trying to educate potential clients on the innovative ideas in their designs. Unfortunately, such architectural presentations often fall short, as clients are left without an understanding of why those innovative ideas are truly important and necessary. This lack of client understanding often costs architecture firms the project — where they miss out on the commission.

When a firm’s...

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Your Competitive Advantage - Win Clients with Designs You Are Proud Of

There are a lot of architectural design firms out there, and everyone thinks their designs are unique. But clients are not just buying “good-looking” and unique designs that are functional; they care about building designs that bring value to their bottom line — helping their building occupants thrive.

Unfortunately, due to many factors like project complexity, time constraints, and a lack of expertise, firms do not think about their clients’ ultimate goal at a level...

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Urban Architecture – A Design Process of Co-Creation

INTRODUCTION – ADAPTIVE URBAN ARCHITECTURE

Urban design within cities around the world has impact upon the citizens they serve. As environmental designers, it is important to continuously evolve how cities beneficially influence citizens as they live their daily lives within these urban areas. A critical way by which to accomplish this is to design urban architecture within such cities so they cooperate and collaborate together to yield a relationship of co-creation with their...

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